CONTENT PROPOSAL.

Presented for Gary Jacobs

OVERVIEW.

BB Light isn’t just about fixtures, it’s about the quality of light and the effect it has on a space. From homes to galleries, and from interior designers to electricians, each audience experiences these lights differently. Our goal is to capture both the product and the atmosphere it creates, so visitors to the new website immediately understand the premium quality, value, and unique impact of BB Light.

Building on the current website’s clear product photography, we’ll bring the lights to life: showing the hero product in context, highlighting dimming and colour features, and exploring angles that convey the effect of the light in real spaces. This will ensure the imagery is modern, engaging, and purposeful, while remaining clean and professional.

APPROACH.

To bring BB Light to life online, our approach for the deliverables focuses on capturing both the product and the atmosphere it creates.

Hero Video

A single, looping 20-30 second video featuring the hero light in situ.
Filmed in high-end home and gallery space/s to demonstrate the quality, effect, and versatility of the light.
Includes close-ups, wide shots, light transitions, and interaction with surfaces and walls to show the light in action.
Designed to create an immediate impression of premium quality as soon as visitors land on the website.

Environmental Photography

Still images of the hero light in the same locations, complementing the video.
Multiple angles to showcase the effect of the light in real spaces.
Used across the website to reinforce the premium feel and functional elegance of the product.

3D Rotating Product Clips

Each light captured in a 3D rotation video, allowing the product to be viewed from all sides.
Provides an interactive sense of form and design for the user.

Studio-Style Product Stills

Consistent, high-quality photography of each of the 13–15 lights on a clean background.
Incorporates white or coloured backgrounds and the light in use to convey brightness, colour temperature, and dimming features.
Ensures visual consistency while highlighting key product attributes.

This combination ensures the website immediately communicates premium quality, functional elegance, and the real-world impact of BB Light across all audiences.

OBJECTIVES.

Showcase BB Light as a premium lighting brand, emphasising the quality and effect of the light rather than just the fixture.
Communicate the value and impact of each product to multiple audiences - homeowners, interior designers, architects, and electricians.
Bring the hero product to life in real spaces, demonstrating its effect in high-end homes and gallery environments.
Provide consistent, high-quality imagery for all products, balancing studio stills with environmental context.
Highlight key features such as dimming, colour temperature, and versatility, making the functionality visually clear.
Create a visual foundation that is modern, engaging, and flexible for use across the new website and future marketing.

PROCESS.

Our process ensures that every stage of production is carefully planned and executed to capture both the product and the premium environments in which BB Light excels.

Pre-Production
We begin with a collaborative pre-production phase, working closely with your team to lock in the creative direction, references, and desired outcomes. This includes:

Confirming the hero product, lighting effects, and desired compositions
Aligning on style references and brand positioning
Coordinating logistics with locations, including the homeowner and gallery, where required
Planning the production schedule to maximise efficiency and creative integrity

A dedicated producer will liaise with your team throughout the process, providing flexibility to accommodate location or logistical changes.

Production
Shooting is planned across two half-day sessions, providing focused time in each location and allowing for efficient setup of environmental photography, hero video, and studio-style product shots. Our team of three - videographer, photographer, and producer - ensures consistent quality across all deliverables. To maximise efficiency, we’ll set up a temporary studio in either the high-end home or the gallery space. This allows us to capture all product shots, using professional lighting, backgrounds, and cyc setups, while reducing the need for additional locations / shoot days.

Key elements include:

Use of professional camera and lighting equipment
Studio-style setups in the gallery, including backgrounds, cyc walls, and props to maximise efficiency and creative flexibility
Hero video capturing the light in context: close-ups, wides, dimming sequences, and the way it plays across surfaces and walls
Environmental photography showing the light in high-end home and gallery space
Studio photography of each product, including consistent 3D rotations and creative lighting to showcase colour and effect

Post-Production
Post-production follows a structured timeline with dedicated review rounds to ensure the highest standard of output:

Round 1: Action all feedback from the first review
Round 2: Ensure changes have been applied to standard
Round 3: Final approval before delivery of finished assets

Editing includes careful attention to colour, exposure, and compositional consistency across photography and video.

This methodology ensures a smooth workflow, creative integrity, and a final set of assets that reflect the premium quality and unique atmosphere of BB Light.

PAST PROJECTS.

Lynton Master Jewellers

We work closely with Lynton Master Jewellers across all aspects of their content production, from product photography and social media videos to website design, branding, and full creative direction. Michael Lynton, a master jeweller based in Hatton Garden, has seen his Instagram following grow from 0 to over 52k in under a year through our work. Our photography captures the intricate detail of his pieces, which is used consistently across his website and marketing materials.

View Project

Trek / Screencraft

Oliver photographed Robbie McEwen’s custom Trek Ultimate Madone in collaboration with media agency Screencraft. The shoot focused on the bold paintwork, ‘one brushstroke’ logo, and fine design details, translating the bike’s craftsmanship and personality into striking imagery.

View Project

Dimplex

Cinematography by Nick. A smooth, atmospheric approach capturing the product in situ, highlighting both the detail of the fireplace and the mood it creates in a home environment.

View Video

Abbot Lyon

Nick shot a collection of Valentine’s Day jewellery for Abbot Lyon, a premium jewellery brand. The shoot combined refined studio product shots with on-model imagery, capturing both the craftsmanship of the pieces and their real-world elegance.

View Project

OUR TEAM

Jessica Seignarack

Jessica is the Founder and Producer at twothirtyfive, with significant experience across commercial, brand and government productions.

She has produced projects for brands including Red Bull, David Jones, Trek Bicycle and Bacardi, as well as Australian Federal Government departments. Jessica leads projects end-to-end, overseeing creative development, logistics and production, and acts as the primary point of contact to ensure projects run smoothly and maintain creative integrity throughout.

Founder & Producer

Oliver Willis

Oliver is a videographer specialising in premium commercial and product storytelling. He has captured campaigns and projects for brands including Louis Vuitton, Red Bull, Trek Bicycle, and high-end lifestyle and tech brands across the UK and Australia.

With expertise in cinematography, lighting, and editing, he focuses on creating visually striking video content that highlights product detail, environment, and mood, bringing brands to life through film.

Partner & DoP

Photographer & Editor

Nick Wilson

Nick is a commercial photographer with experience delivering high-end product and brand imagery for clients including Liverpool FC, Abbott Lyon and Dimplex.

He also works across video and post-production, with a background at large production companies in both Australia and the UK. Nick regularly contributes to premium brand campaigns, capturing considered, detail-driven imagery designed for web, social and commercial use.

INVESTMENT.

Our proposed investment covers the full scope of creative development, production, and delivery outlined in this proposal.

Total Investment: £4860.00

A detailed, line-item breakdown has been provided separately in the accompanying PDF quote for approval and accounting purposes.

What’s Included

End to end project management across production and post-production
Client liaison and collaboration
Professional photography and video production
Premium equipment, lighting, and studio setups
Post-production, review rounds, and final delivery

All photography and video assets will be delivered web-ready.

Assumptions & Dependencies

This proposal assumes access to agreed locations and availability of final products during the scheduled shoot. Timelines, logistics, and creative references will be confirmed during pre-production.

Any material changes to scope, locations, or deliverables may require a revised quote.

Optional & Additional Considerations

Location hire fees (if applicable)
Additional shoot time or post-production
Additional deliverables or usage requirements

These can be scoped and quoted separately if required.

View Quote

“Running my own business over the past two years has taught me that the hardest part is finding ‘A’ players - people who are truly driven to achieve the best results. The few who consistently deliver high-quality work don’t just complete tasks; they aim to add real value. Those are the people we always want to work with again. I absolutely loved working with the twothirtyfive crew. We had a busy shooting schedule but everything was kept organised and efficient. I’m really happy with the final result.”

- David Damirov, Foody U