Lynton Master Jewellers

WHAT WE MADE.

Michael Lynton is a master jeweller based in Hatton Garden, known for his bespoke engagement rings, antique-inspired pieces, and skill in reimagining heirloom jewellery. He came to us looking for a full digital transformation — a way to elevate his brand, tell his story, and sell directly to his growing audience.

We developed the entire visual identity across his website & Instagram — from the colour palette and typography to the overall tone and aesthetic. We also created a cinematic About Me video to showcase his craftsmanship and built a custom, mobile-optimised website designed to drive direct enquiries and online sales.

On top of that, we manage his ongoing content strategy, delivering around 12 short-form videos per month. We handle everything: concepts, filming, editing, and post-production. These reels have helped grow his Instagram following to over 26,000 and regularly reach between 20,000 and 500,000 views — turning engagement into real business.

This has been a full-scale brand activation: consistent, strategic, and built for growth.