VIDEO CONTENT
PROPOSAL.

Presented for

Kocab Wealth Management has a great foundation, offering financial guidance and wealth management services. To grow and stand out, we can refine your brand and use video content to make your expertise feel approachable and engaging.

By updating your branding and content strategy, we’ll create a modern look that reflects your personality and connects with your audience. Simple, engaging videos will showcase your expertise, making complex topics easy to understand and helping you reach more people.

This streamlined approach will position you as a trusted expert and help your business grow with confidence.

OVERVIEW.

OBJECTIVES.

To create a brand and content strategy that reflects your vibrant personality, builds trust, and engages your target audience.

We aim to:

Refresh your brand to stand out while maintaining professionalism.
Develop engaging content that simplifies complex topics and connects authentically with your audience.
Streamline the content creation process to fit seamlessly into your busy schedule.
Uncover your unique niche and craft a distinctive angle that sets you apart from competitors.

By combining a clear brand identity with relevant content, we’ll help you connect with your audience and position yourself as a trusted authority in wealth management.

We’ll update your brand to feel friendly and professional, with a modern look that reflects your personality. This includes:

A polished colour palette (e.g., greens/blues with vibrant accents).
A clean logo update.
Templates for presentations, social posts, and client materials.
A tagline and tone of voice that’s authentic, educational, and approachable.

Deliverables:
Brand guidelines (logo, colours, fonts, tone of voice) and branded templates for your materials.

BRAND.

CONTENT.

Our content production will make finance engaging and relatable, positioning Kocab Wealth Management as an approachable expert.

We’ll film a series of videos on topics like:

Quick Tips: One-minute answers to common questions like, “What’s the #1 mistake in retirement planning?”
Life Moments: Financial guidance tied to major events like divorce or retirement.
Myth-Busting: Debunking misconceptions like, “Financial advice is only for the wealthy.”
Personal Stories: Authentic insights from your career to build trust and connection.

This plan will help your brand stand out, making complex topics accessible while growing your audience.

To save time and maximise content output:

Once-a-Month Filming Sessions:

Each session lasts 4-6 hours, producing 12-16 piece of content (60-90 seconds each).
Filmed in one professional yet relaxed setting (e.g., office with clean, warm branding elements in the background).
Incorporate outfit changes for variety.

Creative Elements:

Subtle animations or graphics to highlight key points.
Use props or visual aids to explain complex concepts (e.g., charts, calculators, or timelines).

PRODUCTION.

PRICES.

Content Creation (£1000/month)

This option focuses on producing high-quality, engaging video content to establish you as a trusted financial advisor and thought leader.

What’s Included:

Filming sessions: One shoot per month, capturing multiple videos in a single session to maximise efficiency.
Video production: Editing and post-production for up to 12-16 pieces of content per month, formatted for social platforms.

Notes:
We will provide ready-to-post content, leaving the social media management and posting in your hands.

Brand Refresh (£750)

This option focuses on refreshing your brand identity.

What’s Included:

Visual identity update: Colour palette, logo refinement, and branded templates for presentations and social posts.
Enjoy 50% off the Brand Refresh package when you also engage us for monthly content creation.